Who We Are

Meet the Crossroads team!

John Miyasato

John is the founder and managing principal of Crossroads. He has over 20 years of experience with operational and strategic planning. John is also highly knowledgeable in budget and financial operations, having overseen budgets ranging from $50,000 to $4.4 million. His work has taken him to 25 states. At Crossroads, John has worked with a broad array of clients from around the country ranging from high profile U.S. Senate races to campaigns for city council, national issue advocacy organizations to local ballot initiatives.

Some of John’s recent major clients have included the Brookhaven Town Democratic Committee, the Center for Community Change, the Coalition for Comprehensive Immigration Reform (CCIR), the Immigration Policy Center (IPC), the National Council of La Raza (NCLR), and the North Carolina Democratic Party (Kay Hagan for U.S. Senate).

Prior to Crossroads Campaigns Solutions, John owned an IT recruiting firm that specialized on local and national placement of information technology professionals. There he developed a client base through prospecting and long-term management of 20-40 clients annually. During that time, John remained heavily involved in the the political and non-profit worlds by taking time off to conduct trainings, run GOTV operations, and sit on various boards of political organizations.

Throughout his experiences, John has always remained adamant about his management philosophy – that every dollar counts, we can always do better, and that the client and constituent interests always come first. Each client’s unique situation always receives his fullest attention and extensive expertise. He is a graduate of Northwestern University.

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Eric Carbone

Eric Carbone served as the Director of Online Communications for Senator Joe Biden’s presidential campaign, where he oversaw an internet strategy designed to grow Senator Biden’s supporter base and amplify his message. By the fourth quarter of 2007, online fundraising accounted for half of all contributions to the campaign. The online team’s YouTube initiatives was featured by Andersen Cooper in the introduction of the CNN/YouTube debate and its online video sites were featured on a number of cable news shows, including CNN’s The Situation Room and Countdown with Keith Olbermann.

In the 2004 cycle, Eric was Director of Online Communications and co-head of a 12-member software development team for General Wesley Clark’s presidential campaign after acting in a similar role for the Draft Clark movement. As a member of the campaign’s senior staff during the presidential primaries, Eric oversaw all editorial aspects of the campaign’s online efforts, integrating the internet and email into the campaign’s communication, field, political, and fundraising strategies. In a four month period, the online operation built a 200,000+ member email list and raised more $6 million for the campaign, accounting for roughly 40% of the campaign’s total spending.

In addition, the team created proprietary activist tools, including a nationwide event locator, a blog tool that allowed every supporter to set up his or her own blog, and an online phone banking tool that was used by volunteers to make more than 10,000 calls for General Clark on the eve of crucial primaries in early 2004.

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Adam Lang

Adam joined Crossroads in 2007. Among his projects with Crossroads, he has built and launched a collaboratively edited Democratic news community with deep Facebook integration, developed web materials for issue and candidate campaigns, and created multimedia training materials for a national advocacy campaign. Prior to joining the firm, he served as Online Communications Coordinator for the Democratic Party of Wisconsin, served as Online Communications Coordinator for the Herb Kohl for US Senate, and oversaw a successful Wisconsin student get-out-the-vote campaign relying entirely on viral marketing and online followup. Adam is a graduate of the University of Wisconsin.

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Jessica Luévano

Jessica joined the Crossroads team in 2008. Among her projects with Crossroads, she has worked on a state-level health care petition drive, has assisted community-based organizations plan and implement both voter registration and get-out-the vote campaigns, and has provided support to state and national organizations in building partnerships and coalitions. Before joining Crossroads, Jessica was an organizer for the Coalition for Comprehensive Immigration Reform (CCIR). While at CCIR, she developed grassroots advocacy based on legislative developments. Prior to moving to Washington DC, Jessica coordinated and oversaw several projects for En Camino, a service provider in Northwest Ohio.

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Tori Miyagi

Tori joined the Crossroads team in 2009. Among his projects here, he has worked with clients to develop field and get-out-the-vote plans for grassroots campaigns and assisted in the development of a nation-wide targeting project. Prior to joining Crossroads, Tori oversaw field programs for local issue and candidate campaigns in Hawaiʻi. Tori received a Certificate in Campaign Management from the American University Center for Congressional and Presidential Studies and is a native of Kāneʻohe, Hawaiʻi.

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Eddy Morales

Eddy Morales joined crossroads in 2009.  Prior to joining the team he was the Electoral Field Manager at the Center for Community Change, where he managed national, multimillion-dollar, voter-engagement programs targeted at low-income communities.  He was also a primary developer of Generation Change, the Center’s innovative new initiative to recruit, train and nurture a new generation of social justice leaders.

A key pillar of the Center for Community Change mission is to build the social movements of tomorrow and the engagement of low-income people in the political process. To that end, Eddy’s work at the Center has sought out promising new leaders around the nation with a particular focus on underrepresented areas such as the South and communities of color and has strengthened the electoral power of low-income communities. His work has also included developing and implementing strategies to market and promote community organizing as a career.

Eddy brings dynamic energy and a spirit of innovation to his leadership at the Crossroads Campaigns, built over years as a national youth leader.  In his first national role, Eddy served as the elected President of the U.S. Student Association in Washington, the nation’s oldest, largest, and most inclusive student organization representing millions of students. During his tenure, Eddy led successful campaigns to defeat cuts to education spending and key programs, successfully fundraised over 1.5 million dollars, and dramatically expanded the organization’s field capacity.

Eddy is an alumnus of the University of Oregon and serves on the boards of the National Stonewall Democrats, United States Student Association Foundation and the DC Coalition against Domestic Violence.

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Molly Murray

Molly brings ten years of field and grassroots organizing experience in the not-for-profit sector to the Crossroads Campaigns team.  She specializes in the design of national grassroots programs as well as the recruitment, development and training of grasstops advocates.

Prior to joining Crossroads, Molly took the lead in the restructuring, marketing and implementation of the National Association of Home Builders (NAHB) nationwide federal grassroots program.  Extensive branding, marketing and communications tools were used to increase mobilization of NAHB’s eight hundred state and local home builder associations in federal legislative issue campaigns.

Molly also spent five years at the American Cancer Society’s National Government Relations Department developing grassroots programs and trainings for the Society’s advocacy volunteers.  Early in her career Molly spent time working for the National Association of Letter Carriers as a legislative and political liaison for eleven northeastern states and worked as a Legislative Correspondent for the United States Senate Agriculture Nutrition and Forestry Committee.

Molly is a graduate of the University of Iowa.

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Adam Steinberger

Adam joined Crossroads in 2010 and brings several years of campaign experience ranging from event building and advance work to field, community outreach and GOTV operations. Before joining Crossroads, Adam worked primarily in New Jersey on a number of statewide and local races as well as various ballot initiatives. Working in New Jersey, Adam has directed both paid and volunteer field and GOTV programs in rural, suburban and urban areas and is experienced in engaging an extremely diverse electorate.

Adam has also worked for two Democratic governors serving in a variety of political and policy positions. During this time, Adam worked with a multitude of issue advocacy groups.

Adam is a graduate of Rutgers University. 

.(JavaScript must be enabled to view this email address) - Brick, NJ